26 Nov XXX Marketing Agency
Being an XXX marketing agency for over a decade now, it’s safe to say we’ve weathered the stormy seas that come with adult marketing. Unlike any other industry, the techniques used for marketing are hindered by the taboo that still surrounds sex and pleasure. Regardless, we’ve perfected our marketing approaches and have gone on to see great results for all of our clients. Despite the restrictions, you can still be just as successful as any other brand. You just may want to consider bringing onboard an expert team to make things easier for you.
Through the years, Adult PR have worked alongside some really niche brands as well as some huge conglomerates. We cover everything from porn and sex toys all the way through to camgirls and escorts, including everything in between. What’s more, we also serve all across the globe. The services we offer include:
- Event Management
- Search Engine Optimisation (SEO)
- Pay Per Click (PPC)
- Graphic Design
- Social Media Management
- Public Relations (PR)
Where Adult Brands Struggle with Marketing
As we touched on before, when marketing any XXX brand, you’re going to face some difficulties. The main issue you’ll face is fighting the taboo against your work. Whilst both the UK and US are somewhat modern in most aspects of life, it appears we are far from it in this instance. Unfortunately for some, sex work is still frowned upon in many societies. This can lead to a whole host of walls that you may hit when trying to do your own marketing. These include journalists that are unwilling to write about you, social platforms ripping down your posts and bans on any explicit content.
Now, you may be asking ‘How am I supposed to market something if I can’t even show my product?’ Well, there are a whole host of loopholes in the system when it comes to the above issues. Something our XXX marketing agency have spent years researching and trialling. Being in the industry as long as we have, we’ve built up strong relationships with lots of journalists willing to speak to adult brands. As well as this, we can also give guidance on how to make your content appropriate for all platforms.
Lots of adult brands also struggle to get traction due to how overly saturated the market is. With different companies popping up everywhere you turn, it can be hard to be seen by the right people. Outsourcing your marketing to an XXX marketing agency like ourselves is guaranteed to bring you a strong marketing strategy. Once a solid plan has been made, you can practically sit back and watch wonderful things unfold.
Why Work with Us?
There are a number of reasons why our clients choose to work with our XXX marketing agency over others. As a company, it’s always important to have a USP. Ours is our PR guarantee. What’s more, we’re the first company within the UK to offer this. Through our years, we have learnt a whole lot about public relations. Along the way, we have learnt that sometimes, it can be an unpredictable market. Unfortunately, no matter how good your pitch is, a journalist won’t publish an article if they choose to take a different direction. Despite this, we’d never want any of our clients to be unhappy with our work. Introducing our guarantee has meant that you can be confident in our delivery. Not only this but it also protects our staff in terms of not setting them unrealistic expectations. All in all, the companies we have worked with before have loved this aspect of our service.
If that wasn’t convincing enough, we also avoid working with freelancers. Being a full-service agency, we have found it massively beneficial to have us all under one roof. At-least in pre-pandemic times anyway. Not only does this result in far better authentic ideation, it also makes it much easier for you to get hold of us. Rest assured; you’ll always be able to get hold of someone involved in your account.
See Our Work in Action
We know that when you own a business, you need to be conscious of ROI when outsourcing any activity. It’s for this reason that we thought we’d include an example of some of our own work. This way, you can see just how effective our techniques are.
One case study we’re particularly proud of is our work with Romantic Adventures. Based in the US, Romantic Adventures are a sex toy superstore. Originally, we were brought on-board to help with their SEO and social media. After seeing a lot of success in these areas, we then also dipped into some areas of PR. Again, we saw really positive results.
In order for us to best evaluate where to start, we carried out some split testing. This quickly uncovered the best ways for us to convert sales from our efforts. Off the back of this, we then launched our Easter bunny sex toy campaign. In terms of results, this client saw a huge increase in revenue. Especially when compared to the year before when we weren’t working with them. In terms of percentages, they were able to raise their profits by 192%.
Going back to what we were saying about PR, we then put out some feelers to move across into this area also. Incredibly, we were able to secure publications in the Sexual Health Magazine, Metro and Cosmopolitan.
Still sceptical? Why not click here to read about more of our wonderful case studies and to see our work in action?
Contact the Team
Alternatively, why not get in touch with a member of the team? We can advise further on each individual service and why it may be good for you. Furthermore, we’re even happy to discuss how we can fit in with existing teams.
No matter your situation, our XXX marketing agency are here to listen. We’re passionate about seeing companies grow alongside us and can’t wait to get our teeth stuck into new projects. To get in touch, click here. We can’t wait to hear from you!