10 Dec Porn Marketing Agency: The Sex Industry Going Into The New Decade
The world is rapidly changing. The topic of sex has never been so openly talked about. Finally, it seems that some of the taboos that have plagued the sex industry for years are starting to dissipate. The shame and guilt that have traditionally surrounded sex are no longer such a weight on the industry. Sex toy marketing, adult entertainment content, and porn public relations have never been discussed in such frank and transparent terms. As a porn marketing agency, we could not be happier with this new, forward-thinking approach.
There are obviously still hurdles to overcome regarding the safeguarding of sex workers. With the strengthening of consent culture, we can be optimistic going into 2020 that sex is truly liberated. With that in mind, we’ve come up with some trends and themes to look out for:
Adult social media marketing: Utilising SFW social media content for your adult business.
Social media is as big as it’s ever been. To not use it, is to place yourself at a disadvantage. Using social media to push your message of positive sex helps to concrete the idea of self-love and empowerment. Rather than the seedier tropes and themes of yesteryear.
Creating curated, clean content for your social media accounts is the way forward in terms of promoting your adult brand. The more confident you can be with it, the more that the stigma of shame is chipped away at. Prejudices against anything sex-industry related tend to be based on the traditionally illicit and secretive nature of the industry. This consequently feeds into that stigma of shame. The more you talk about the positivity your campaigns are promoting. the better your adult social media marketing will be.
The rise of sexual wellness and all that it entails.
Self-love has never been so important, and that isn’t set to change going into 2020. Apps geared around mindful sex are popular, sexual health and its importance is being talked about as openly as ever and the emphasis is now well and truly on a positive experience for all involved in the sexual encounter; after all, sex is life’s greatest pleasure and it should feel that way for everyone involved. Safe and healthy sex, paired with transparency and openness when it comes to sexual health is what’s important going forwards; promoting that message through your adult digital marketing is equally as important.
For more information about how our porn marketing agency can help, get in touch with our team today.