20 Apr NSFW PR Agency
Due to the taboo nature of the adult industry, a NSFW PR agency is essential. There are few harder industries to create positive perceptions of than the adult sector. Despite the overwhelming demand for these sites and stores, the stigma attached can make finding a reliable professional extremely difficult. With one in seven web searches looking for NSFW content, however, the need for exposure is evident.
As a leading NSFW PR agency, we have over a decade of experience working with various adult brands. With an extensive portfolio of successful PR campaigns that have boosted companies’ awareness and visibility, we assure results. In fact, we are one of the only PR agencies in the UK to offer a PR promise. This means that whatever happens, you are guaranteed to get leads; if one opportunity is lost for whatever reason, we will always replace it.
At Adult PR, we are aware of how challenging the past 24 months have been for businesses. Restrictions had a drastic effect with rules such as social distancing and numerous lockdowns impacting normal, day-to-day operations. In particular, NSFW businesses struggled to stay afloat meaning many have had to scale back on marketing. This doesn’t mean the quality of your PR should be sub-par, however. We are all about learning about and working with our clients to ensure the best possible results, all without the London price tag.
What exactly is PR?
The main premise of PR is all about showcasing your brand in a positive light. PR takes many forms and must be tightly tailored to your target audience.
Many platforms restrict the promotion of NSFW content, be it newspapers, social media, or magazines. This can massively limit your visibility. Throughout our 12-year history, however, this has not hindered us securing features for businesses. We have provided award-winning PR for countless adult brands and developed an extensive book of media connections along the way.
We can help you with the following areas:
- Influencer marketing
- Media Relations
- Press Releases
- Crisis Management
It must be emphasised that not every technique will work for every brand, with some being much more effective than others. For example, whilst influencer marketing may prove positive for adult toy brands, on the other hand, performers may obtain fewer benefits from it. Whatever your brand may be, we can offer a tailored package of strong techniques to give it the largest boost.
Influencer Marketing
This is a relatively up-and-coming form of PR, with increased popularity amongst younger adults. Influencers are individuals with high social media followings and strong engagement rates who promote products in return for free samples or paid collaborations. This technique must be implemented with care and so it is important you have an NSFW PR agency to assist you. 76% of those aged 15 to 25 in the UK are currently on Instagram. As an adult brand, partnering with an influencer with the wrong audience could severely damage your brands image. It could lead to possible legal trouble, as well as damaging your reputation in the long-term.
There are various subsections to influencer marketing, including gifting, brand ambassadorships, and paid collaborations. As a leading PR agency, we have developed a vast portfolio of influencers in many different niches. Whatever vision you have, or audience you wish to communicate with, we can partner your brand with the best content creators. We can help accurately match you with influencers who are not only going to love your product or service, but also promote it to an audience that will also enjoy it. This technique gives you access to an already established and loyal following and can provide unique opportunities to reach your target audience.
Media Relations
This is the most traditional form of PR and what most people think of first when they hear ‘public relations.’ This method involves promoting your brand using various media outlets. These can include local, national, and international newspapers, magazine articles, and industry trade press.
Again, due to the taboo nature of the industry, independently searching for mediums willing to publish your brand may prove challenging. When you work with our team, however, we can get you featured within top publications in no time! This technique allows you to communicate large volumes of information with little external influence. What’s more, a detailed PR strategy can also allow your brand to reach a niche audience easily.
Crisis Management
As is true that in all industries, crises can occur at any time; they are often unavoidable. Businesses in the NSFW industry are particularly at risk of this. With the negative stigma that unfairly surrounds the adult industry, any further detrimental portrayals may prove difficult for your brand to recover from.
The most important thing to do when faced with crisis is management. When you work with our trusted crisis team, we can help to limit the fallout of bad press. What’s more, we can also work with you and your staff to prevent these types of situations from occurring in the first instance. Without external support, you run the risk of these experiences permanently hindering your entire brand.
Contact us
A reliable NSFW PR agency is hard to come by. Many firms prioritise their own reputation over working with adult brands through fear of what others may say. But doesn’t your businesses deserve just as much support as any other?
At Adult PR, we put you first. With over a decade of experience providing award-winning results for adult brands, we can help propel your business to the top. What’s more, as a fully integrated marketing agency, we can also provide support within other areas too! We have specialist departments on standby to help with your social media, SEO, PPC campaigns, graphic design, and even event planning!
For more information about the services we offer, why not get in touch? We would love the opportunity to get to know your brand better. From here, we can then provide a completely tailored and complimentary proposal for you to take a look over. To reach our NSFW PR agency, just click here!