23 Jan creative agency for the adult industry
The past two years have been tough on business owners, and if you’re now looking to recuperate all that you’ve lost, a creative agency for the adult industry is a must-have!
Here at Adult PR, we have been elevating brands for over 12 years. During this time, we have been fortunate enough to work alongside businesses among a range of different niches. From used underwear to camgirl sites, our portfolio is incredibly diverse, as is our skillset. No matter your specialism, we’re here to lend a helping hand!
What is marketing, how does it work, and does my brand need it?
In short, marketing is a way to organically promote your business without being too pushy. There are two main types, traditional and digital.
Although traditional marketing does still hold a lot of significance, digital marketing is usually the preferred route. Not only are these techniques easier to track, but they’re also more cost-effective too. Examples of digital marketing include social media, SEO, PR, events, and influencer marketing.
If you ask us, there aren’t any businesses out there that should be neglecting their marketing strategy. Even those of you whose brands are thriving could always be working at a fuller capacity, and we can help get you there!
The truth is, the adult industry is incredibly saturated, and with so many competitors out there, it can be difficult to make some noise. Not to mention, it’s tricky to prove your credibility too. If these are common struggles for your brand, a strong and comprehensive strategy is the answer to all your prayers!
How Adult PR can help you elevate your brand in 2022
Social media marketing
The work of social media specialists is something that often gets overlooked. I mean most of us use these sites every day, right? Using these platforms for pleasure is very different from using them for business. When it comes to implementing this area of your strategy, this takes dedication and perseverance. If you’re struggling to allocate time to this task, it’s advisable that you reach out to the professionals.
Social media marketing isn’t quite as simple as throwing up content and hoping it performs well. As an experienced creative agency for the adult industry, we know all the loopholes when it comes to getting past the limitations placed on XXX brands. Unfortunately, the likes of Instagram and Twitter place heavy restrictions on adult content. We can help you to navigate these without hinderance.
Search engine marketing
Search engine marketing is one corner of the industry that people tend to shy away from simply due to its complex nature. Whilst this may be one of the trickiest areas to implement, it’s plethora of benefits make it well worth the hassle.
There are two types of search engine marketing, pay per click (PPC) and search engine optimisation (SEO). Both techniques take very different approaches, however, so it’s important that your strategy incorporates the most lucrative of the two. Alternatively, where budget allows, both methods can work well in tandem with one another.
Due to its technical nature, SEO is something we’d never advise brands to implement themselves, unless you have an in-house professional of course. Similarly, whilst PPC can be completed off your own back, this process can be lengthy, and hiring an agency from the get-go usually proves more cost-effective in the long run.
Public relations and influencer marketing
Features within the press are easily one of the most lucrative experiences for any brand to encounter. Whilst it is tricker to work alongside journalists as an adult brand, this isn’t completely impossible providing you have the right team behind you. As experts in PR since 2009, we have been fortunate enough to grow and develop a strong network within the journalism field. Regardless of your niche, we can help gather profitable leads for your business.
Influencer marketing is one area of PR that is rapidly growing, and for good reason. If applicable for your organisation, we can help you to manage every stage of your influencer campaign. From liaising with creators, to ensuring they deliver, we can take control of every step.
Do I really need help from a creative agency?
Looking for ways to keep costs low is something you get very used to as a business owner. Where possible, it’s always beneficial to reduce your outgoings. Hiring a creative agency for the adult industry will end up saving you money rather than costing you it.
Time is money and trust us when we say that marketing can be a full-time job. If one thing is for sure, you don’t want to be adding this to your never-ending list of to-dos. Instead of hiring a new team member, our agency can provide reasonable and competitive pricing, all without the on-going training costs you would otherwise incur.
As we touched on earlier, marketing isn’t nearly as easy for adult brands as it is for mainstream businesses. Although unfortunate, this is a very real issue. With multiple hinderances in place, it’s important that you are opting for a team with real experience in getting around these restrictions.
Finally, when you make use of a top creative agency for the adult industry, you benefit from a fresh perspective. As a friendly, close-knit team, we are always brainstorming fresh ideas for our clients meaning that we can keep your campaigns fresh and relevant to the highest degree!
Contact us today!
If you’re looking to take your brand to the next level, why not get in touch with our creative agency for the adult industry? Based in the heart of Essex, Adult PR is an award-winning firm with a glowing reputation, meaning that you can be confident in our ability to deliver.
To reach one of our trained professionals, contact us today! Click here for ways to get in touch!