Sex toy marketing. COVID-19 has put the fear of God into most of the world's businesses as the virus spreads across the globe. With many companies unsure of what the future holds for them, we can expect to see cutbacks and closures within the mainstream market....
The online world now hinges around social media. The statistics that surround it are staggering! Worldwide there are approximately 3.2 billion users of social media – that’s over 40%of the global population. With such a vast audience to explore, you should be utilising it as part...
This new decade and the sex industry are set to be subject to the wildest, most liberated sexual trends. As a society, gender politics and issues are being openly spoken about. Within relationships, we’re open to exploring more avenues than ever before. Individually speaking, self-love,...
From Ann Summers rabbits to Sainsbury’s bullets, sex toys are everywhere. Oprah has even endorsed products on daytime television! However, what surprises our sex toy PR and marketing team is the lack of public knowledge around one of the sex industries biggest trades. With this...
There are many people who are looking to spice up their love life and as with any supply and demand-based business, there are many sex toy websites. With the increasing popularity of erotic literature, thanks to mainstream books such as ‘Fifty Shades of Grey;’...
The sex toy industry has exploded over recent years making it a highly profitable and exotic option for budding entrepreneurs. The majority of sex toy retailers are found online as this digital approach is a cost-effective method to start selling the pleasurable products. The challenge...