20 May Adult Digital Marketing
Are you looking for adult digital marketing help? Adult entertainment is a billion-dollar industry, so it’s no wonder many millions of people are buying into it. Despite being considered ‘taboo’, search terms relating to the sex industry are some of the most popular online searches. Let’s face it, we all know by now that sex sells! We know it so well that the sex industry has become completely inundated with people looking to make their fortune.
If you too are looking to get help with your marketing, click here to get in touch. We offer a completely free digital marketing strategy in the form of a proposal; which has no obligation.
With so many brands dominating the adult entertainment industry, it makes it difficult for new-comers and start-ups to get noticed. That’s where adult digital marketing helps.
Here at our adult digital marketing agency, our team know how people are marketing their adult industry businesses and services. By understanding the marketing behaviours of others, we have found many techniques that we know aren’t being fully utilised by the industry.
It all starts by simply turning the traditional method of outbound marketing on its head. This is not a new concept; inbound marketing has been proven to be massively successful for other industries. However, the sex industry seems to be playing catch up.
Put simply, inbound marketing is ensuring that your potential customers come to you. This has a much better ROI. This is because you are piquing their interest when they are looking for what you offer and thereby hitting when the time is right.
Where to start your adult digital marketing.
- First of all, understand that this is going to take time. You need to be regularly uploading content and engaging with potential customers. Although this may take a couple of months to get off the ground, it will work. You will see that customers are much more likely buy from you, as you have built up your credibility. As the old saying goes, ‘easy come, easy go’.
- Social media is a great way for anyone in the adult industry to get their name out there. Just be sure you utilise the right channels. Be clever with your content and try to make it personable. People using your products or services want to feel engaged, so you will need to gain their trust. Don’t be afraid to respond to people either, The more you directly engage with your audience the more the trust grows. Social media can be tricky with the boundaries and restrictions in place. Don’t worry, our social media specialists know how to work around that.
- Lastly, outsourcing to reputable adult industry digital marketing agency will see you featured in professional; industry-related publications. This allows your brand to gain a more established feel and is a great alternative to direct advertisements. Not only will this mean people see you in the press, but also you’ll benefit from the SEO benefit of mentions and backlinks.
Other methods of adult digital marketing could include.
Our adult marketing agency understand the difficulties brands can face when it comes to marketing for the sex industry. Expanding on the above, here are three ways your business can reach its climax with the help of Adult PR.
There are currently over 4.2 million pornographic websites available to internet users; that’s 12% of all websites on the internet! So how exactly can Adult PR get people clicking onto your site? Our team of SEO experts will boost your brand in the search engine rankings organically. Here, you’ll quickly see results within three months of our start date.
Adult Social Media Marketing.
If you go deep enough down the social media rabbit hole, you can fall into the side where BBC no longer stands for British Broadcasting Company. That’s exactly where your brand will thrive! Our social media team connect your brand with industry sexperts and engage with your followers. We are experts at finding the balance between generating a mainstream content strategy with that which works for adult. With us, your brand will reach people who are looking for that ‘NSFW’ content!
Adult Public Relations.
If you want to have the same brand awareness as PornHub, you’ll need to get your name out there. There’s no quicker, or better, way to do this than PR. Our sex industry PR team will build your brand awareness by utilising our wide range of contacts to get you into the press, online and offline.