Thirdly, and certainly not last, when PR is amalgamated into your adult website SEO strategy, you benefit from that method of marketing. PR isn’t just beneficial to your search engine rankings. To gain the press, as a by-product you will be put in front of the public. This is always in a relevant publication that your target audience will read. The hidden benefit is that people will see you in the news and visit you directly from there.
Furthermore, you are able to put an ‘as featured in’ section on your website or social media. This further enhances the trust potential customers will have in you. After all, if the press thinks you are a good enough a brand to feature, you must be quality.