Content marketing is a sub category of digital marketing that involves posting material online and on online platforms that does not directly promote a brand. Instead the content generates interest in the consumer, so that they investigate the products or services of the content creator. The content itself could be anything from vlogs and images to written articles or blogs.
Traditional methods of promoting brands in the adult industry tend to include explicitly promoting a brand using video adds and roller banners on websites and TV. Not only are these methods of promoting a brand expensive. They are also out dated as many consumers hate to be sold to.
Adult industry content marketing can massively benefit your brand; it creates valuable content that you are building a personal connection with your audience. It can also help with your porn websites SEO if you are creating blogs using keywords organically.
The adult entertainment content marketing team here at Adult PR, porn PR agency, have created a guide to help you get started with your adult content marketing.
What to write about
When choosing a topic to write about you first need to consider what your business stands for and who you are trying to attract to your brand with the piece of content. Once you have these in mind you will find it a lot easier to find something to write about.
Measure your results
To make sure that you know your adult industry content marketing is working you will need to measure your results. For example, if you are creating content to enhance your SEO you could keep track of where your keywords make your website rank each month on Google.
You need to ensure that your content is easy for your audience to digest. If you are writing blogs for example, you need to lay them out using paragraphs; sub headings and bullet points to make them easier to read.
If you would like help with your adult digital marketing; contact our professional adult industry content marketing team today on 01621 927010.