Questions You May Be Too Afraid to Ask About Marketing Porn

Whenever the word ‘porn’ is mentioned, many of us get a little uncomfortable – which is a perfectly natural response as sex is an intimate subject. Despite societal changes, there is still a stigma attached to the ‘p’ word. When you’re in adult industry marketing, you may still feel as though you’re in the dark, however, this doesn’t have to be the case. Adult PR, porn public relations agency are here to answer some questions you may be too afraid to ask about marketing porn.

How popular is porn really?

A lot of people are still quick to disregard the statement that most people watch porn, even though we all by now that it is extremely popular. So just because people aren’t open about it, there’s a demand in the market. After all, in 2017 PornHub received 28.5 billion visits, which worked out to be almost 1,000 visits a second. In 2016, 91,980,225,000 videos were watched on the site, which is 12.5 videos for every person on the planet.

These figures should put any fears to rest if you’re in porn marketing. Why? Because the numbers don’t lie. The fact is, watching porn is becoming more normalised than some people let on.

How do I tackle porn social media without getting banned?

If you call in the help of an expert, they will be able to build your brand in no time. Our advice is to be mindful about which channels you place yourself on and tailor your content to that channel. You can be an NSFW brand in a safe for work way, so you’ll not only comply with community guidelines but also gain attention from your target audience for being creative with your work.

Does porn PR still mean being placed on the top shelf of newsagents?

Naturally, there are two routes which you can go down when it comes to porn public relations. You can either target sexual magazines such as Playboy and Men’s Health, or you can create safe for work campaigns. The decision greatly depends on which product you’re trying to push and what your business objectives are.

If you would like more information about sex marketing, contact Adult PR, adult entertainment agency today on 01621 927 010.

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