The Biggest Problem with Porn Social Media and How You Can Fix It

One of the most common questions we get asked by a potential new client in the adult industry is, “how can we get our business known on social channels without being reported, suspended or shadow banned?” This week, Adult PR, adult entertainment agency, are here to discuss the biggest problem with porn social media and how you can fix it.

What is the issue?

It is a no brainier that when it comes to sex industry marketing, trying to crack porn social media is the hardest barrier. Why? Because it is the one place where the majority of people spend their time. But it is also one of the most regulated places on the internet. When we think of porn, it is likely that nudity and explicit content come to mind. These are things that do not come to mind when we think of social media channels that anyone can have access to.

However, content is often forgotten when running a porn social media account. Content does not have to be seedy to be a success. An Instagram account that is suggestive or attracts the audience to then visit a website can be just as successful.

How can you run a successful porn social media account?

One of the biggest keys to success when running a porn social media account is what channels you are on. Rules and regulations greatly differ depending on the platform. So, before you go setting up an account on every form of social media to ever exist; consider your demographic and where you are most likely to reach your target audience.

What type of content should you post?

Twitter; Facebook and Instagram have all recently reviewed and renewed their community guidelines. This makes it tougher for those who wish to post adult content. Yet there are ways to market the adult industry and attract an audience without being explicit. PornHub are hugely successful while following regulations. Here is what you could learn from one of the most successful porn social media accounts:

  • Be explicit in the least explicit way possible: PornHub’s Twitter account is incredibly clever in posting content in a safe for work way using innuendo’s; euphemisms and abbreviations.
  • Become a tease: Another creative way of building engagement and driving more traffic to your site is becoming a tease. A traditional sensor bar covering explicit areas along with a call to action is guaranteed to leave people wanting more in no time.

If you would like more information about how Adult PR can help run your porn social media account, get in touch today on 01621 927 010.

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