Marketing the Sex Industry… It’s Not As Difficult As You Think!

Many marketing agencies are quick to dismiss working with the adult entertainment industry due to strict rules and regulations. However, this week, we’re shedding light on marketing the sex industry – it’s not as difficult as you think!

The adult entertainment industry is the same as other industries. 

When it comes to sex industry marketing, granted, there are stricter rules and regulations; however the methods used are exactly the same as any other industry. Currently, sex is a £6 billion industry. In order to grow your brand awareness, porn PR is important now more than ever. Fortunately, with our expert knowledge in this field, we have developed a little black book of highly respectable contacts who will put you and your brand in good stead. At Adult PR, we don’t discriminate your industry and are all about changing perspective.

You can tackle adult social media marketing.

The biggest problem you may face when marketing the sex industry is social media channels due to their privacy policy. As expected, you’re not allowed to post any nude content or any content that may be intended to cause sexual arousal. However, just because your business is NSFW, it doesn’t mean your social content can’t be SFW. Adult social media marketing can be done in artistic and tasteful ways without breaking the rules.

SEO for porn sites will increase brand awareness.  

One of the most effective, organic ways to get your business ranking higher is through porn website search optimisation. Simply create a list of industry specific keywords and include them on a blog section on your website. However, this is a gradual method and you will not see results immediately. As a side note, the more niche the keyword, the quicker you will begin ranking.

If you would like to find out more information about how Adult PR can help you with marketing the sex industry, don’t hesitate to get in touch today on 01621 927 010.

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